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WATCH: 2024 Western Heritage Parade & Cattle Drive in downtown San Antonio

SAN ANTONIO – Dust off your boots!

The San Antonio Stock Show and Rodeo kicked off this year’s events with its annual Western Heritage Parade & Cattle Drive. The parade began at 11 a.m. on Saturday.

SA Live’s Mike Osterhage, Fiona Gorostiza and Jen Tobias reported from along the parade route, which starts at I-35 and Houston Street and MOOves through downtown, ending up at the Alamo (see map below).

Parade route for the 2024 Western Heritage Parade & Cattle Drive (Western Heritage Parade & Cattle Drive)

The pre-rodeo festivities kicked off Feb. 2, with vendors, music and activities at Market Square.

The parade on Saturday is just one of several events that day.

Following Saturday’s parade, you can catch Texas Eats’ David Elder at Market Square for the Vaquero Cook-Off.

The festivities at Market Square continue Sunday, Feb. 4, from noon-5 p.m. with vendors, live music and activities.

This is all leading up to the San Antonio Stock Show & Rodeo at the Frost Bank Center/Freeman Coliseum from Feb. 8-25. Tickets are already on sale.

You can keep up with all things rodeo on the KSAT Rodeo page.


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