SAN ANTONIO – KSAT12 is proud to announce its dedicated mission to stream all three main Fiesta parades in Spanish on KSAT en Español and KSAT+, ensuring that every aspect of our community is reached. This initiative was prominently showcased on Monday, April 28, during the Texas Cavaliers River Parade, marking the launch of the first all-Spanish Fiesta parade streaming on KSAT+. Viewers had the option to watch the traditional English broadcast on KSAT12, KSAT+, and KSAT.com, or enjoy the Spanish broadcast, which streamed live on KSAT+.
“KSAT en Español and our effort to produce an all-Spanish parade broadcast wasn’t just about taking the next step ahead in innovation, but serving each and every viewer in our community,” said Ashley Parker, Vice President and General Manager of KSAT12. “We have seen the need and want for Spanish content rise, and KSAT12 is proud to be on the leading edge of bringing community news, in English and Spanish, on multiple platforms.”
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KSAT12’s all-Spanish parade broadcasts will continue this week with live coverage of The Battle of Flowers Parade at 10 a.m. on Friday, May 2, streaming on KSAT+. Viewers can also watch the Fiesta Flambeau Parade in Spanish on Saturday, May 3, at 8 p.m., also streaming on KSAT+. In addition to live parade broadcasts, Fiesta fans can access exclusive Fiesta content in Spanish at KSAT.com/Espanol and on KSAT12’s Español TikTok page.
About KSAT12:
KSAT12 is San Antonio’s #1 rated news station, owned and operated by Graham Media Group. KSAT12 is one of the top ABC affiliates in the country and delivers breaking local news and information 24 hours a day. By delivering more news and information than any other station in town, KSAT12 is set apart from the competition. The KSAT team is known for an aggressive reporting style in our top-rated newscasts and for a daily, fast-paced lifestyle program, “SA Live”, that is number one in the market.
About Graham Media Group:
Graham Media Group is comprised of seven local media powerhouses, plus Graham Digital, Omne and Social News Desk – all delivering local news, programming, advertising solutions and digital media tools for television, online, mobile, streaming, podcasts, and audio devices. We are dynamic, local brands that extend well beyond traditional broadcast television. Our work helps inform, celebrate and knit together the communities we serve. Headquartered in Detroit, GMG operates in four states: KPRC–Houston, WDIV–Detroit and WSLS–Roanoke (NBC); KSAT–San Antonio (ABC); WKMG–Orlando (CBS); WJXT–Jacksonville (fully local), and WCWJ–Jacksonville (CW). Graham Digital is a digital media and technology development group widely recognized as a top industry innovator. Omne is a leader in results-driven marketing solutions. Social News Desk provides its 2500+ worldwide newsroom-customers with a single dashboard to publish, measure, curate and monetize local news content on social platforms. Graham Media Group is a subsidiary of Graham Holdings Company (NYSE: GHC).
