Shiner beer company is opening its first-ever barbecue restaurant K. Spoetzl BBQ Co., at the Spoetzl brewery on April 1.

The Impetus Foundation, led by Spoetzl Brewery owner and philanthropist Carlos Alvarez and his family, has contributed $1 million to the Remember the Alamo Foundation.

Even though Kosmos Spoetzl was the creator of the original recipe and set the tone of the importance of tradition and family at the brewery, it was his daughter known as Miss Celie, who kept the Texas Shiner tradition strong.

“Berries and cream, berries and cream. I’m a little lad who loves berries and cream.” You may have recognized that tune as trending TikTok audio. Or, maybe you remember the little lad from the Starburst berries and cream commercial.

San Antonio-based grocery giant H-E-B said in a statement that the remarks made by Stan Richards, the agency’s founder, do not represent the company’s beliefs. The derogatory and racially charged remarks made by Stan Richards have no place at H-E-B or in the communities we serve,” H-E-B said in a statement to KSAT. Richards told hundreds of agency employees on a subsequent Zoom call that he is “firing himself,” the Dallas Morning News reported. The Richards Group has removed its founder’s biography page from their site (see below via an Internet archive). Now-deleted bio page for Stan Richards from the Richards Group website.