Watching an NFL playoff game might not be a typical family activity in your house, but CBS and Nickelodeon have unveiled a plan to try and change that -- at least for one game this Sunday.
While CBS will televise the game and broadcast it in the traditional sense, Nickelodeon will also televise the game, but with more unconventional twists in an effort to appeal to kids.
The show will feature a 10-year-old SpongeBob and his friends as they have various fun at a summer camp.
People can also go to NFLNickPlay.com for content leading up to and during the game.
Examples of content include educating kids on football basics and engaging kids with quizzes, polls, facts, videos and information galleries.